Soaring to new levels of success
How To Fail In Real Estate
The first way to fail in real estate is to...
Wake up...
Start work...
And react to events all day long...
Without any real plan or purpose to follow...
The second way to fail in real estate is...
Sloppy (and inconsistent) follow up with ALL clients.
The third way to fail in real estate is to...
Inconsistently (or never) ask for referrals...
But what do the top producers do?
They wake up and invest the first hour of
each day into income generating, lead
producing activities.
And then of course, the rest of the day resumes to chaos as usual :-)
Here's how a Top producer follows up on a hot referral from her past client:
- Day 1 - Calls referral, doesn't answer, leaves voicemail
- Day 2 - Searches referral and adds as friend on Facebook
- Day 4 - Calls to re-connect, referral answers, Realtor gets 90 day timeline before ready to buy
- Day 4 - Realtor sets 85 day reminder in her calendar
- Day 85 - Private messages on Facebook
- Day 90 - Sale made.
Remember... the fortune is in the follow up!
The NAR has stated that 80% or more of all
real estate transactions are by referral.
Yet the average Realtors spend more
time prospecting for a new lead than they
do asking a past client for referrals.
With some basic math skills, you'll find
that 1 hour invested in the 80% will get
you 4 times the results than 1 hour
invested in the 20%!
invested in the 20%!
Want 4 times the results when prospecting?
Start connecting with past clients and asking
for referrals.
If you find asking for referrals on the
phone a tad uncomfortable, try this...
phone a tad uncomfortable, try this...
Find your past 5 deals...
Message them on Facebook...
See how they are doing...
And then remind them to think of you for referrals...
Contact Me
(718) 467-3629
Broker / Owner
Office Website
Contact Me
All Inquiries are Kept Strictly Confidential
Contact Me
(718) 679-0511
Broker / Owner
Office Website
Contact Me
All Inquiries are Kept Strictly Confidential
